Legacy fundraising presents a huge opportunity, but is also notoriously difficult to measure. The length of time that an engaged donor can take to leave a...
A fast-paced, 30-minute collaboration between David Cole (Fastmap) and Mark Phillips (MPFA), grounded in real-world evidence from both legacy and individual giving. David draws on...
WEALTH INSIGHTS AND LEGACIES THE “GREAT WEALTH TRANSFER” IS HERE – ARE YOU PREPARED? US Legacy Webinar. What motivates donors to include nonprofits in their...
Legacy Webinar: Exploring the “Who” of legacy fundraising – a focus on audience… We analyze what the data says about a raft of different audiences...
For charities and nonprofits, planned giving often represents the most significant gifts received. Yet convincing supporters to include your cause in their estate plans requires...
How we supported Christian Aid and their Agency Team to develop a compelling new brand approach. We regularly help charities with bespoke legacy research insights...
How we supported Christian Aid and their Agency Team to develop a compelling new brand approach. We regularly help charities with bespoke legacy research insights...
Our research shows that 18 months since the start of the pandemic we are starting to see a return to normality in the legacy marketplace....
Recent evidence from the Institute of Fundraising (IoF)1 suggests that the paradigm of donor fundraising is shifting. 69% of charities are now stating that they...
With the increasing connectiveness across the world, it has never been easier for a charity to devise and implement a successful international fundraising strategy. However,...
